In 2014, Heifer International set a goal to help 4 million families move out of poverty and earn a living income by 2020. We believe the power to achieve this mission lies in the hands of smallholder farmers and their organizations (cooperatives, associations, commercial groups, export companies).
Market Linkage Association will help us contribute more effectively to the empowering of smallholder farmers, their organizations and families as we work towards the goal to Accelerate our Impact to end hunger and poverty. To accelerate impact, Heifer International is committed to develop and strengthen inclusive local economies and in this way expand farmer-owned agri-businesses, cooperatives and social enterprises so they can profitably participate in pro-poor, wealth creating value chains. This is done through investing in local capacity to improve production and productivity, facilitate the adoption of appropriate technology and improving access to agricultural resources to strengthen local economies.